Gen X (1965-1980) Shopping Trend
July 14, 2026
Introduction
Gen X (1965–1980) take a pragmatic approach to online shopping, favouring reliability and proven benefits while adopting modern technologies like AI with caution.
Top Stats Unboxed
- Weekly online shop: 32% shop online weekly.
- Emerging trend: 51% shop online to take advantage of online promotions.
Delivery Trend
- Sixty-eight percent willing to wait longer for delivery if it means paying less.
- Fifty-eight percent already use AI but only 15% like or love the idea of agentic commerce.
- Sixty-six percent shop on marketplace apps.
Thoughtful Gifts, Effortlessly Delivered
Carefully selected gift hampers for easy, feel-good gifting.
Click. Choose. Relax.
We take care of the rest.
Beautifully packaged, with a handwritten card and Australia-wide delivery.